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Excitement is in the air as the 29th IIHF Ice Hockey World Championship comes to Slovakia and this year’s sponsors are none other than Coca-Cola. Last week this notorious brand revealed the championship trophy to...
In this week’s pick of the best synchronized music in advertising, music plays a powerful role in diversity for YouTube, it makes dreams come true for Heathrow Airport and it brings home the...
This week’s pick of the best music in advertising is bursting with great synch licensed tracks in new adverts from Gatorade, Coca-Cola and Smart Energy.
This week saw originally composed advert music popping up everywhere. Everyone in Adland was discussing the merits of the brand new global Coca-Cola campaign, which sees Coca-Cola bring together all of Coke’s varying...
Coca-Cola came over all nostalgic in the latest shoulder-bopping spot for their full range, continuing new catchphrase “Choose happiness”.
From old ladies with edge to tough teens with a soft side, looks can be deceiving in this week’s round-up of fine ad sync.
Ah, the jingle. That late and unlamented relic of 20th century advertising, which harnessed the uncanny memory-jogging power of music and lyrics like nothing else, but has vanished now into the dusty cabinet...
And so the season begins. This week has seen an outright flood of Christmas spots twinkle on to the airwaves, and despite our best intentions this week’s roundup of choice synch reflects that...
With slightly downcast American patriotism on the menu over the pond and plenty of weekend World Cup tension a-brewing in Europe, this week’s best use of ad music came also from unexpected quarters...
