Tereza Maxová makes moves for Bohemia Sekt
Czech top model Tereza Maxová returned as the face (and indeed the legs) of Bohemia Sekt, showing off some serious moves in a relaxed but sensual spot. The spot needed a dark Latin...
T & F Brand Listener: IKEA
We’re continuing our analysis of the aural side of brand communication. With Brand Listener we examine how brands use music in their audiovisual advertising, and the impact it brings. Previously we’ve looked at...
Ad Digger – 14.11.2014
The Christmas spread continues, through we’ve strived to lay on a few non-seasonal savouries in between. This edition of the week’s most interesting sync is full of glittering sweetmeats, smashed-up fancies and chocolate...
Four questions for… SEAWAVES
The musical side of the equation is crucial for us at Tracks & Fields, so we like to give our artists a chance to introduce themselves in their own words. SEAWAVES, otherwise known...
Sweetness and light from ČEZ
Mother does know best in the latest spot from ČEZ, the Czech Republic’s electricity giant. It’s not feminine mystique that lies behind her uncanny intuition, though – she’s just taken advantage of the...
Ad Digger – 7.11.2014
And so the season begins. This week has seen an outright flood of Christmas spots twinkle on to the airwaves, and despite our best intentions this week’s roundup of choice synch reflects that...
Silver bells: music in the most-shared Christmas ads
Ready or not, Christmas really is a-lurking around the corner, all set to ambush the airwaves. This morning’s release of the John Lewis ad (definite article essential) is most likely the sign to...
Tidings from T-mobile and Robert Lewandowski
As tinsel time draws near, expats of all stripes begin to plan their Christmas logistics, something Bayern Munich’s Robert Lewandowski no doubt knows can be complicated. Fortunately T-Mobile connects friends and family all over...
Sick as a parrot? Not of Skoda’s new campaign song
It’s not easy to lose the limelight, as the star of Skoda’s latest spot learns – it seems not even a beat-boxing macaw is a match for the charms of a gleaming new...
Ad Digger – 3.11.2014
This week’s post-Halloween selection of spots is a rock-heavy lineup, whether it’s a country-tinged ballad to survive a family renunion, ramshackle indie for golfing adventures or amped-up anthemic rock to visit strange new...