T&F Ad Digger, 13.6.2014
We scope out the best use of music in ads around the world every week. It’s a motley, time-hopping lineup this time – how best to soundtrack 18th century insurrectionists, everyday tenderness, ferocious World...
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T&F Brand Listener: Samsung Galaxy
At Tracks & Fields we’re starting a new blog series focussed on the auditory core of brand communication. Brand Listener analyses the use of music in a brand’s ads – the type and genre...
Going for gold at the Effie Awards
Congratulations to thjnk, the first German recipients of a Global Golden Effie Award! Our countrymen won big for their international Audi Quattro campaign, ‘Land of Quattro’. We helped them bring the final drama to...
T&F Ad Digger – 6.6.2014
Alongside our own music supervision and licensing work, we keep a weather eye open to catch the best uses of music from brands around the globe, and celebrate the best of the best every...
Poland puts the lens on liberty
This year Poland marks 25 years of post-Soviet independence, and the Polish Ministry of Foreign Affairs wanted a spot to fete the occasion.
Happy returns for Porsche
Our long-standing partner Porsche had a reason to celebrate, and came to us seeking the finishing touch.
Two and sixpence from Kaufland
As these two girls well know, sometimes it’s the little things that make the day shine, whether it’s washing up done well or a meticulously prepared tea party with your best friend (actual...
Zywiec’s Polish Pint Poll
There’s nothing like the promise of an afternoon drink to remind you that summer is just around the corner.
Four Questions to… Elegy Music
With our ‘Four Questions’ series we want to establish a place to introduce members of Tracks & Fields – by 4 questions. The first is Elegy Music from Germany.
Mercedes welcomes you to the pole position
Right after the start of the 65th Formula 1 championship series Mercedes Austria released a tempting image film showing the passion and excitement for vehicles on both the racing track and the road.