mBank and the joys of spring

mbank march
We hope you’ve got a healthy dose of vernal verve in your step! Poland’s mBank is running a bright and breezy spring campaign, and we brought it some extra sunlight with the help of left-field American pop.
The spot, for mBank’s eKonto Mobile Plus, follows a laidback dad who rolls with whatever life throws at him (with a little help from his uncomplicated bank account). We found the matching sunniness from a slightly unexpected source – cheeky mustachioed writher Har Mar Superstar’s most recent album offers up a more warmly seventies-flavoured palette than his previous work. ‘Restless Leg’, with its bright keys and foot-tapping beat (mind the plaster cast!) set just the right free and easy mood.

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