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Sometimes with great ads it’s not necessarily the ad itself that is entertaining but the time and context in which it existed. Nowhere is that more prevalent than in Cigarette advertising. For most people...
Commonly we receive requests that require us to find music that is reassuring, fills the viewer with a sense of possibility, but must come across genuine and instill confidence. It’s a challenge we love...
When it comes to composing scores for thrillers, there is often a trap that many composers fall into, one that can only be described as ‘Hans Zimmer syndrome’. From Gladiator to Batman to Pirates...
Seen as the edgier, alternative younger brother of Amsterdam, Rotterdam has always been synonymous with new movements and rejecting the mainstream trends of it’s older brother. Which gives you the perfect contextual background when...
Here at Tracks & Fields we love an effective, sentimental spot and our latest project with BMW has it in spades.
If there’s one thing that never ceases to entertain us here at Tracks & Fields, it’s the bizarre and often obtuse ways some artists, labels, publishers and publicists qualify their music through genres. It...
This years finalists of the prestigious New York Festival have been announced. We’re happy to tell you that two synchs we have consulted for have received nominations for ‘Best Use Of Music’.
This week’s pick of the best synch licensed music in advertising gets a hint of movie magic, with new animated film spots from Chipotle and GoPro, and some super-hero powers from Nike.
2014 was a pretty bumper year for us and our clients. We expanded our presence in several markets, including Poland, and continued to find and license great tracks for play all over Europe....